WellHired's take
“Pilgrim has built one of the more credible clean-beauty brands in India by staying disciplined on ingredient sourcing and formulation rather than just marketing spend, and its funding trajectory (backed by Vertex Ventures and Fireside Ventures) reflects real confidence from experienced consumer-brand investors. As a fast-scaling D2C brand moving into omnichannel retail, expect a high-energy, brand-and-growth-oriented culture - a good fit if you're drawn to consumer product/brand work in a category with genuine category leadership, though the pace and ambiguity of a scaling D2C business may not suit everyone.”
About Pilgrim
Pilgrim (operated by Heavenly Secrets Private Limited) is a direct-to-consumer beauty and personal care brand founded in 2019 by IIT Bombay alumni Anurag Kedia and Gagandeep Makker, headquartered in Mumbai. The brand formulates clean, vegan, toxin-free skincare, haircare, makeup, and fragrance products using ingredients sourced from around the world - France, Korea, Spain, Australia, the Amazon, and Swiss glaciers - priced for Indian consumers. Pilgrim has scaled to 90+ SKUs available across 25,000+ pin codes and is expanding into offline retail alongside its digital-first D2C business.
Offer borderless beauty experiences that are good for you and good for the planet, bringing world-class global beauty ingredients to Indian consumers at accessible prices.
Values & culture
Consumer trust
Ingredient-driven innovation
Toxin-free, vegan formulations
Accessible global beauty
Ingredient integrity
every formulation starts from sourcing real, effective global ingredients.
Consumer trust first
toxin-free and vegan claims are enforced, not just marketed.
Ownership and speed
a fast-scaling D2C brand where individual ownership drives brand growth.
Leadership team
Anurag Kedia
Co-founder & CEO
Gagandeep Makker
Co-founder
Benefits
At a glance
Industries
Open roles
Location
Job and company details reflect information available at the time of posting and may have changed since. Please verify current details with the employer before applying.